Master the Four Pillars of Success with Customers!
Give your F&I Customer training program a shot in the arm by focusing on four key areas that can always use improvement.
The One Thing Customers Want Most!
The one thing that will create the most profitable opportunities to help customers buy more of our products is exactly the one thing they want the most: a great F&I experience! When customers choose us to spend their money with, they expect a good F&I experience. And when they encounter an unexpected great experience that is focused on them, they open up and typically spend more money. It doesn’t matter if they are buying clothing, appliances, or F&I products, the happy customer buys more!
The Right Ingredients Get the Right Results!
“Chopped” is a Food Network fan favorite for which chefs compete by cooking three-course meals. The twist? Each course must include ingredients from a mystery box. This leads to delightful creations as chefs struggle with incorporating things like Animal Crackers and seaweed. It would be easy if all the best ingredients were available. That’s the beauty of what they create, and the results range from amazing to catastrophic. Now, transport your thoughts to creating successful F&I departments in dealerships today.
Small Choices Lead to Big Explosions!
When reading automotive industry publications, among the great articles about effective processes and success stories, we unfortunately often find headlines concerning another dealership or group that is being pursued legally for deceptive practices.
The Wait is Over!
According to the latest figures from Cox Automotive, customers spend nearly 40 minutes idle at the dealership when buying a car!
Decisions, Decisions, Decisions!
With the new year upon us, everyone would like to increase their level of success and their income! In reality, we each write our own check. The amount of that check is based on the F&I decisions we make and the actions we take on a daily basis to achieve our goals.
The 10 Commandments of a Great F&I Customer Service Experience: Part 2
Agents know creating a great F&I customer service experience makes their time with their F&I professional memorable.
The 10 Commandments of a Great Customer Experience: Part 1
Is providing great F&I customer service and a great F&I customer experience the same thing? The two couldn’t be more different! In many F&I offices, the effort is focused on getting better at what we do instead of how we do it.
Blockbuster Customer Service!
In 2000, Blockbuster was on top of the world of video entertainment. The founder of a fledgling company called Netflix flew to Dallas to meet the CEO of Blockbuster with a proposal that the two companies forge a partnership. The record shows he was laughed out of the room. The Netflix business model of utilizing DVD rental by mail to distribute movies was an idea that would never work.
What Sank the Titanic Will Sink Your Dealers!
“Iceberg, right ahead!” is the shout Fred Fleet, the lookout for the ill-fated Titanic, is said to have given when he saw the ship’s doom ahead. How could the Titanic, such a large and well-designed ship, ever sink? History tells us numerous factors may have led to its sinking. The F&I office has become a much larger “ship” in the overall profit of every dealership. Using factors that sunk the Titanic comparatively can sound alarms for the F&I offices we work in. Responding to the alarms might help avoid a catastrophic F&I failure! Let’s look at a few.